Google Print ads

In a new service launched by Google, it is offering advertisements into 50 US newspapers including reputed ones like the Washington Post and NYC through its adwords program. YOu upload the print ad artwork and the choice of newspaper and it gets published and you get billed for the same. Although publishers have the ultimate creative and financial rights of publishing. I think this s a good move by Google as it will help advertisers located in other countries to access new customers through a single window.