Thursday, December 14, 2006

Microsofts Related Diversification

Microsoft is diversifying into hardware. It has started selling keyboards, mouses , Headphones et al. The products are priced at the higher end. Its a good way to de-risk its business model from being dependent only on software services. It is into wireless mouse and gaming mouse.
Cool strategy hope it pays off for the Software Giant.

1 comment:

Anonymous said...

Dude you have no idea what you are talking about. Microsoft losses millions of $$$ on hardware every year ... it is in no way a contributing revenue stream hedging the risk. It is just a marketing expense to keep the product name out there. To make sure MS hardware runs MS software