Sunday, March 16, 2008

Technology Product positioning

Products can be placed in two ways. One for the value conscious customers and second for the Style conscious customers. The laptops market is exemplery in how laptops are being sold from Rs. 15,000 to 96,000 Rs.

Mac Book from Microsoft is sold at 96,000 Rs. with slim design, Lenovo has come up with a model lighter than Microsofts. Sony is experimenting with style quotient.

Lot of new features are also available like hot swappabble hard disk just for Gaming enthusiasts and memory of 4 GB and hard disk of 250 GB.

So what are you waiting for make that much awaited upgrade to your laptop.

No comments: