India is slowly becoming a market which can be ignored by companies at their own peril. Take for example Apple , it did not launch its I-Phone in Indian market simultaneously with other markets because of production bottlenecks and constraints, but Google is launching G-Phone which will be simultaneously launched in Indian market also.
Apart from technological companies others like automobile companies are also especially concentrating on their product portfolio for the Indian market. Innovating for Indian market is paying off with growing number of millionaires even the companies selling premium products stand to benefit.
Another benefit which google has is that it is tying up with multiple service providers unlike apple which only supports AT & T officially.